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Sign into your account[Video] The Secret Ingredient for a Record Breaking Year
September 22 2017
"If an Apple data scientist and a US intelligence analyst had a baby, and that baby went into real estate marketing," it would look a lot like predictive marketing tool Totomic. At least that's how Totomic CEO Chris Weltzien describes it.
It's a fair assessment — Totomic sifts through thousands of consumer and property data points to create a highly accurate profile of your listing's ideal buyer. The platform then lets you target ads to local prospects who match that profile. This means you spend money only on those most likely to buy, and save money compared to campaigns with a less precisely targeted audience.
Weltzien joined us for a recent webinar, along with Greg Sundberg of Moxi Works, a back office platform that connects over 30 different broker tools, including Totomic. Together, they showed how connecting high-end consumer intelligence to your ecosystem of existing tech tools can win more deals for your firm and set you on the path to a winning 2018.
Did you miss the live webinar? No worries, you can check out the video recording below. Hear what Weltzien, Sundberg, and brokerage executives Jessica Frushtick of Pacific Union and Ryan Hildebrant of Seven Gables Real Estate in Orange County, Calif. have to say about creating a record-breaking year.