[VIDEO] How to Keep Your Brokerage from Fading Away

Between Redfin's recent IPO and Keller Williams' $1 billion dollar investment in technology, a lot's been happening in the real estate tech space. Investors are throwing record amounts of money into industry technology, and brokerages have more tools to choose from than ever before.

But regardless of which tools you choose, how do you make all of them work together? And how do you prevent each tool from becoming its own little isolated island of data?

We tackled these questions head-on in a webinar last week, and explored a solution that can help: the open platform. Open platforms like the Moxi Cloud not only allow all your existing tools to work together, but they also give you greater control over all of your data.

That's crucial, says webinar guest York Baur. "If you remember only one thing from today's webinar, it is this: Get control of your data." York doesn't just mean your property data, but also agent data, branding data, consumer data, and more. If your data is not in one place where all agents can easily access and contribute to it, then "You're going to be in for a challenge as these large players with these millions or billions of dollars come after the market."

So how can you compete? Check the webinar recording below to learn more: